As we see a growing swarm of mobile apps for every big and small brand, Mobile App designs have ranked top on the priority list. Right from the design, to colors you use, to Icons or buttons, everything makes or breaks the impression. By following current app design trends and incorporating your creativity results in a fantastic mobile app with an impressive UI design, that creates a long-lasting experience for the consumer. Dive into our list of mobile app design trends 2018 which will help you gain insight to enhance your ideas.
Minimal Design
Right from Instagram to iTunes, minimalism has struck the perfect chord for app design. An overload of colors and design layouts for an app will create unnecessary confusion. It is imperative to break down the app journey and make the design simpler and immersive for them.
Material Design
If you still cling on to traditional and cliched app design styles, chances are, your app gets deserted. Feeling you could notch your design a bit higher? The answer for you is Material Design. Launched by Google in 2014, it is a design language that provides new and fresh ways to make your app look premium and useful.
Including Touch ID
Parting your way from archaic ways to authenticate a user has never been this easy. Introducing Touch ID in your mobile app to verify user details gives you the edge of modern design and also makes your security system of the app look cooler and high-end.
Gesture Intelligence
There’s your click. And then there is your click, tap, swipe, zoom, and pinch. Today, designs and layouts have made sure that you a user can use the best of finger gestures to navigate through the interface. The user at the receiving end feels obliged to remain loyal to the app because of this gesture intelligence. It is the most rising trends in mobile app design.
Changing Mobile Navigation
Since the dawn of new devices, right from smartphone to a tablet, designers have always been reconsidering and redesigning how to make the interface better because every device has their screen ratios. The most significant factor to keep in mind is the thumb. Make most of your essential click-buttons or options right at the position of the thumb. Every mobile app layout has been considering this and designing accordingly.
Animated Buttons and Visuals
Eyes are susceptive to movements. It reacts to moving visuals. Your app wins heart if there is an animated button or visual dancing right in front of the user. They are more likely to click or tap that button as they get visual value. Are you still wondering why it is trending?
Personalizing it
The day has come where a user should find an app welcoming. The only way to do this is by personalizing the app layout with colors and themes that suits the user. The user behavior is mapped by data developers who gather the information of how a user behaves inside an app which is then further used to give an option of personalization.
Wearable
It is time when smartphone apps are not just limited to smartphone devices but rather panned out to other devices like watches too. For example, give the new Apple Watch Series 4 a look; it has a fantastic array of apps designed to suit the dimensions of the device. Right from Watches to Phablets, this trend of creating flexible app designs is storming over.
Introducing AR and VR
Crazy Apps and Games have stormed into AR and VR markets trying to gain momentum out of it. For example, take Orbulus (A VR Photo Viewing – supported by Google Cardboard) and Incell (Game) which takes visual realities to the next level. Apps like these are on the trend as new demands for AR/VR UX rise.
If it greets, it’s neat
Today, with the ongoing dialogue of AI and Virtual Limbic systems, we see a new wave of UX satisfaction if your app connects. A ‘Goodbye’ or ‘Thank You’ or even ‘Welcome Dear XYZ’ works magically if you integrate it into the app design. You can see this app UI design trending today.
Voice Integration
‘Hey, Google’ has received so much love. It’s only time before every app developer considers voice activation in the main face of a user interface. It has evolved into a trend with most people finding comfort and connect if the app has a voice.
Custom Art
Giving mobile apps a personalized look and feel is the motto of customizing art into the UI design. It makes it more natural and gives a personality to it. Art like digital illustration, paper-cut style, simple drawing, everything has been given heed to by both designers and developers.
Play with Color and Font
The formula is simple. Colors and font catch the eye. App designers have started considering the importance of color schemes and font styles which play the most significant role in trading attention between the interface and user.
Play with Geometry
In an app layout, unique geometrical buttons or clickable links play a more significant role in making UX satisfying and unforgettable. Giving it a realistic, minimalistic, and simplistic touch to your app layout leave a subconscious imprint in the user that the app is intelligent. Even a simple clickable image will work if it’s thoughtful and structured according to the trend.
Layout transparency or Opacity
As mentioned above, it is impressive when you integrate custom art and design the font/colors to provide an immersive UX. It is equally crucial to creating the layout keeping transparency and opacity in mind. Designers treasure this idea to up the game of their app. Newly developed apps have started teaching it for better results.
Including a scheme of color gradients
If your app has a definite color scheme, which is binary, it is time to rethink. You can upgrade the color scheme to give a luxurious and premium look by blending and mixing different colors which is the best highway you can pave for users to remember the app experience. It has been perceived as one of the best mobile app design of 2018.
Using space to achieve more
When you look at 3D models, you get a better sense of space and design. It has the same effect in mobile apps. Already established and newly designed apps have started gulping in this trend to make their app deliver better UX.
Creativity for the obvious
Apart from following industry standards, or even modern trend for that matter, creativity always pays you back with amazing feedbacks on your app design. Developing teams have a separate creative designing team that can provide a sense of what’s better than regular. Even popular apps that are perceived as better designed have started putting a creative pinch.
Making elements talk
Elements of an app design like buttons, navigation arrow, clickable links, call-to-action keys, all are considered today to give a clear and uninterrupted message to the user. More and more developers, during the onset of the designing process, provides profound importance for some significant elements of the app.
A mix of trends
App design trends always change. And with time, as more apps are being launched almost daily, competition today is making sure that the world is seeing a mix of trends.
Digital dimension is getting as crazy as possible. It is evident that the run for newer and exceptional app designs.
Shashank Tiwari
Shashank Tiwari is a Digital Marketing Expert with experience over 6+ years. Has an extensive experience of marketing in varied industry type. A tech-savvy person who loves being engrossed with latest tech news, trends & strategies.