In the era of mobile apps and smartphones, as the numbers of users are increasing for online shopping, the need for more flawless and secured payment systems is also increasing. By integrating with a payment gateway, merchants and buyers are making their apps more user-friendly and scalable. And, that’s why Payment gateways play a key role in mCommerce industry. Let’s take a look at a few crucial factors that are required to be considered for integrating payment gateway in a mobile app:
- Easily accessible and Fast
With the recent technological advancements and changes, more and more user-friendly apps are being built. So, there is a need of payment gateways that should be easily accessible and fast. And, what makes Payment gateways fast is SDKs. So, before choosing the SDKs, you need to do the sufficient research.
- Provide users the different Modes of Payment
Today users get various options of Payment. Some of the users look for the debit or credit card payments, some look for PayPal and others, while some look for COD route for completing the payment. So, your app should include all the modes of payments as it helps in meeting the need of maximum number of target audiences.
- Security Issues
Users who make payment through their debit or credit cards always look for secure systems and payment gateways. And, the developers who want to develop exceptional and user-friendly app must focus on sensitivity of the data. If we talk in terms of the best certification possible, as of now that provides maximum level of secure payment is PCI-DSS. Security issue is one of the required factors for creating a trustworthy app as it strengthens the app security. By adding the secured system, you can ensure your shoppers the much more secure payment mode, which in turn, will increase your sale.
- Leveraging Analytics
By leveraging analytics, you can avoid mistakes as it will help in properly managing and handling the data. So, we can say that analytics and statistics are the key tools for checking if the user is easily using the app and everything is under control.
- Easier and Quicker Settlement
App optimization is best ensured by considering the key factors related to the app users. But at the same time, app developer should also think about himself self. However, in some cases payment gateways take 3 to 5 days, for transferring the payment to the app developer’s account.
- Cost Structure
Per transaction, periodic or one-time payments are basically the three options for completing the payments through mobile apps. And, the cost structure must not provide any kind of interference with-in the app. Cost-effectiveness in the long term is preferred.
So, we can say that the payment gateways allow the users to complete the buying process with much more authenticity. Today they have become useful for increasing the on boarding experience of the mobile apps along-with the customer engagement and user retention.
Being one of the leading web and mobile app development company, Parangat is has served clients across the world. And, that’s why it is growing at an immense pace over the last few years. They are only focused on the mobility space for developing applications across the diverse platforms including Augmented, Wearables, IoT and iBeacons etc.
Swati Mehta has been associated with Parangat for long as Resource Manager and her passion for writing has made her write about new ideas to spread valuable content via our Blog.